Great Week for LBC

This week has been great for London's LBC because of today's Rajar figures. Now 3.2% of market share of listeners, up by 0.7%, today's figures mean that creep up on their high of 3.7% since 1999. Since Chrysalis take over from ITN, LBC's average figure is 2.58%.

Here's a roundup of 2006 Q1 Figures

Hours: 6,886,000
Reach: 671,000 People per Week (6% of people in London)
Market Share: 3.2%

Source: RAJAR/RSL

As well as Today's Rajar Figures, LBC also picked up 2 Sony GOLD Awards. One Breakfast Show Award & The Live Event Coverage Award.

Nick was a bit emoticon went he recieved his award, This is what they said about the Breakfast Show.

Warm, funny and brilliantly informed with an outstanding ability to communicate
and interact with his audience. An opinionated storyteller with a journalist’s
ear. Compelling radio that strikes exactly the right balance. When he speaks the radio hums.

This what they also commented by The Boat Race Coverage on LBC

The judges all thought that this informative, atmospheric coverage bought the
whole day to life. A London event that encompasses sport, history, and
socialising was not only covered and explained in detail but made great fun to
listen to.

The person most pleased was the managing director of LBC, David Lloyd.

To win one Sony Gold is a dream, to win two is beyond comprehension. We
were thrilled that LBC's boat race coverage, an unusual programme for commercial
radio, won the day. And delighted that 'Nick Ferrari at Breakfast' won the title
it so richly deserved, beating the BBC's Today programme and proving that you
can make great talk entertaining. Our results are both a triumph for LBC and
commercial radio.

The Icing on The Cake was the high increase in Listenership.